This is a very short video designed to help email marketers determine the optimal amount of information to gather on their opt-in forms

Ed Andriessen

Ed Andriessen is a small business internet marketing advisor, writer, coach, speaker, trainer and web geek. Since the 1990's he has helped thousands of individuals, small businesses and larger organizations learn to market, manage and improve. In 2007, Ed founded a company to help businesses learn to find more customers from the internet. You can find Ed at www.businesstrainingresource.com.

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